Archives for September 2014

Why Your Content Marketing Must Change

Now that pretty much everyone on the planet gets the importance of content marketing it’s time to throw a wrench in the works. To remain effective with your content marketing efforts you must constantly evaluate, change, and evolve! Continue Reading

The Secret Sauce of Truly Creative Companies

It might be efficient to be quick – but it is creative to take your time. Continue Reading

When Talent Started Driving Economic Growth

I came out of a standard Keynesian economics education at Harvard College in 1979. It was remarkably closed: from what I could tell, we read Chicago economists, from whom the supply-side movement arose, exclusively to mock them. But I graduated into an economy that was couldn’t be explained by applying the tools I had beenContinue Reading

General Catalyst Invests $10 Million In Stripe's Ecosystem

The VC firm will dole out $250,000 to $500,000 apiece to early-stage startups building atop Stripe’s technology. Stripe is on a streak. This month, it signed big deals with Facebook and Twitter to power their buy buttons as the social networks eye the e-commerce space. Adding fuel to its rapid growth, venture capital firm GeneralContinue Reading

Advanced Marketing Techniques to Help Your Twitter Account Take Off

Whether you’re trying to get the word out about a new piece of software or you just want people to know about your latest online sale, these are the Twitter strategies you’ll want to employ. Continue Reading

Does Personal Branding Really Help Your Business?

Remember that serious entrepreneurs and small business owners focus on developing and marketing their products and services, not themselves. Continue Reading

7 Super Cheap Shoestring Marketing Ideas for The Self-Employed

7 Super Cheap Shoestring Marketing Ideas for The Self-Employed Here are 7 great ways to get your message out there using shoestring marketing… From Rags to Riches Using Etsy Team TSE(Posted on 09/30/2014) Want to get rich using Etsy? Here’s how 2 solopreneurs got rich using Etsy… From Rags to Riches Using Etsy (Posted onContinue Reading

27 Masters of Marketing and PR Every Entrepreneur Can Learn From

Marketing is a cacophony but a few voices are consistently heard clearly. Listen to those and learn. Continue Reading

This Clever Marketing Campaign Reversed Coke's 11-Year Decline in Soda Sales

‘Share a Coke,’ in which bottles were personalized with popular names as well as terms of endearment, is credited with increasing Coca-Cola sales for the first time in over a decade. Continue Reading

Top 5 Reasons Why Email Marketing Still Works

These five research-backed stats will convince you to start sending email content. Continue Reading