Archives for February 2015

Why Influencer Marketing Pays Off for Small Businesses

Harness word-of-mouth from influential people in a cost-effective campaign. Continue Reading

How to Find Your Next Marketing Rock Star (Infographic)

Check out these essential qualities for success and ways to keep a top performer. Continue Reading

SeaWorld looks ahead to marketing campaign amid dreary attendance report

After a bleak 2014 financial report, SeaWorld is looking ahead to a marketing campaign that the company hopes will rescue its sinking reputation. Attendance at SeaWorld parks dropped by 1 million visitors from 2013 to 2014, according to the company’s fourth-quarter and full-year report. See also: STA Travel Cancels All ‘Unethical’ SeaWorld Tours Annual attendanceContinue Reading

The Best Marketing Advice Money Can't Buy

Ever wish you could just talk to a marketing expert and ask them for some free advice? You’re in luck! Continue Reading

How 'House of Cards' Drove Netflix's Colossal Growth

Many analysts think House of Cards and Netflix’s other award-winning series released a few months later–Orange is the New Black–were turning points in the company’s evolution. Continue Reading

Free Marketing Advice!

Ever wish you could just talk to a marketing expert and ask them for some free advice? You’re in luck! Continue Reading

Why 'House of Cards' Is the Foundation of Netflix's Colossal Growth

Many analysts think House of Cards and Netflix’s other award-winning series released a few months later–Orange is the New Black–were turning points in the company’s evolution. Continue Reading

Top 10 European Countries for Fast-Growth Companies

The U.S. doesn’t have a monopoly on fast-growing businesses. Here is Inc.’s inaugural tally of the top countries for fast-growth companies. Continue Reading

10 Twitter marketing tricks we learned from the Oscars

With Twitter in the midst of a new product push that includes the introduction of a native video tool, all eyes are on the site to see whether it’s a “sustainable business.” One thing is certain: it remains the place to go to measure consumer sentiment and zeitgeist in response to major events. After Sunday’sContinue Reading

3 Ways to Grab an Early Piece of the $500 Billion Opportunity in Mobile Marketing

Almost half of a brand’s customers will soon be proverbially “up for grabs” to anyone with an effective mobile marketing strategy. Continue Reading