3 Key Digital Marketing Skills Students Don't Learn In College

Many schools need to update their marketing curricula. If they don't, students will be the ones to lose out.

If you've interviewed marketing candidates straight out of college, you've likely noticed a surprising trend. These rising young professionals may be sharp, thoughtful digital natives—but all too often, they don't have the online marketing skills required in today's marketplace. The reason? University marketing departments are behind the curve.

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