Coke Experiments With New Universal Branding

As global sales dwindle, Coca-Cola may soon release every type of Coke under its iconic red branding.

Coca-Cola Spain is launching a new look that unites Coca-Cola, Coke Zero, Diet Coke, and Coke Zero Zero (caffeine-free Coke Zero) under one unifying design based upon Coca-Cola's iconic red packaging. From what we can make out in a translated FAQ, this new branding strategy should roll out globally later this summer.

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