"Disruption" is a word thrown around a lot in the business and startup space today; every company aims to be the Uber or Airbnb of its respective industry.
But what exactly is a disruptor? By the very nature of the term, it's a company that creates ripples within an industry — hospitality, transportation, finance, etc. — so much so that the traditional way of doing business becomes nearly obsolete. In essence, these companies create a "new normal" for both consumers and business owners alike, which is almost always a vast departure from and improvement upon traditional practices.
Below, we go into a few of the most disruptive companies that have emerged over the past few years, along with an explanation of why they've been so successful at revolutionizing aspects of their industries Read more...More about Tech and Brandspeak Go to Source